SOCIAL CONTENT & BRAND STORYTELLING · FEB–MAR 2026
Forever Chosen
Lead with identity.
Let the product follow.
For a faith-based apparel brand, the message mattered before the merchandise. The creative direction connected clothing with conviction, belonging and lived faith.
Who we wanted to reach
People who want their faith and identity reflected in the messages and products they share.
The creative approach
Shift the opening from a product pitch to a human statement: who you are, how you live your faith and what that feels like. Bring the apparel into that story as a natural expression of identity.
My contribution
Social media content strategy, caption writing, post structure and performance review.
Stories in motion.
THE PROJECT REPORT
What the work showed.
The existing February–March 2026 project report records a top post with 3,786 views, 193 likes and 7 comments; 41 followers gained; and five more sales than the previous period. The report also records 76% of views coming from non-followers. These are reported period results, not a prediction for future campaigns.
The creative takeaway
A message rooted in the audience’s identity gave the product more meaning.
The work and supporting visuals.
Let’s find the story in your idea.
Tell us who you want to reach and what you want them to feel. We’ll shape the creative direction together.